domination since Enzo Ferrari called Ferruccio Lamborghini a dumb farmer in the ‘50s. Both founders and their companies struggled financially for years but came out on top in the end.
While Lamborghini’s financial problems were particularly treacherous, Ferruccio’s smart business sense allowed him to weather the company’s troubles relatively unscathed. By the time of his death in 1993, he’d amassed an impressive fortune.
Ferruccio Lamborghini’s successes and failures
Ferruccio Lamborghini was an intelligent businessman. Throughout his life, his companies filled needs that he saw as underserved in his country.
was at war, he built and repaired vehicles for the army. When it needed farming equipment after WWII, he started a tractor company. Each business buit upon the success of the last—that is, until he started the supercar brand that made him famous.
When it came to the style and performance of its cars, Lamborghini killed the competition. When it came to making money, not so much. Though he founded in 1963, the company’s namesake had nothing to do with the automaker in just over a decade’s time.
But that wasn’t the end of Ferruccio Lamborghini’s entrepreneurial spirit. After selling his shares in Automobili Lamborghini, he started several other ventures related to mechanical engineering.
Guesses online as to his final net worth vary widely, but a look at his assets makes it easy to assume that the man died a multi-millionaire.
How Lamborghini has fared since Ferruccio’s departure
Automobili Lamborghini wasn’t out of the woods once Ferruccio sold his shares. The company switched hands many times in the decades that proceeded the deal.
Ferruccio sold his shares to two wealthy Swiss friends, but they couldn’t turn a profit and the automaker was forced into liquidation. The Italian government sold the company in 1981 to two French billionaires, but they too failed to make it a success.
Finally, in 1998, the company was acquired by German automaker
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