to their fleets. They unveiled the Cullinan, a 3-ton behemoth. It’s a huge vehicle and hard to take in all at once. Viewed from the front, it could be any model from the Rolls-Royce collection—with a square jaw, mustache grille, and signature ornament on the hood.
But in profile, it becomes clear that we’re looking at a new breed for this brand. Like others in the fleet, the Cullinan’s boxy front gives way to an angled windshield and a softened canopy. The difference is in its generous height and width. It’s so big and tall that if you squint a bit it might resemble a Wrangler, though with a much higher price tag.
NFL wide receiver Odell Beckham Jr. is famous for his dazzling catches. He was launched into stardom after an iconic 2014 one-handed grab for a touchdown while playing for the New York Giants. He has expressed ambivalence about the effect this had on his career, but he enjoys the social media interactions he has with fans who want to show him their own impressive catches. “It gives me motivation to do something crazier,” he told
Perhaps the purchase of a Cullinan SUV can qualify as “something crazier.” After signing with the Cleveland Browns in 2019, Beckham got himself one of these monsters in celebration, according to
He decked it out in “Dawg Pound Orange” paint, a nod to the Browns’ team colors. It also featured custom wheels, a starlight headliner (which makes the car’s ceiling twinkle like the night sky), a crazy sound system, and a personal take on the typical hood ornament.
Beckham replaced the Rolls-Royce Winged Victory-esque “Spirit of Ecstasy” with, you guessed it, himself. His little doppelganger leans back elegantly, with its right arm extended backward to catch a tiny metal football.
The show-stopping Cullinan was designed by Dreamworks Motorsports, a celebrity favorite for custom car work in Roxboro, North Carolina. Beckham has since been released from the Browns, so the Dawg Pound Cullinan may have to be moved to the back of the garage.
Luckily, OBJ is the proud owner of many custom builds from this body shop and can just pivot to the Mercedes CLS63 AMG.
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